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Reliable Shopify Maintenance Services and Ongoing Support

craftberry provides ongoing Shopify maintenance and support for mid-sized and large ecommerce brands that need consistent access to dedicated Shopify experts.

Access the depth of our seasoned Shopify team, with the experience to solve complex challenges, respond quickly to critical issues, and continuously improve the store to support higher conversion and revenue.

  • Shopify Premier Partner
  • 800+ Shopify projects delivered since 2015
  • Reserved Shopify team capacity each month
  • One team across development, design, performance, CRO, and integrations
  • Monthly capacity allocated around your current priorities
  • Priority support
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Our Shopify maintenance retainers: key details

01

What is the retainer at craftberry?

A monthly Shopify maintenance and support retainer that reserves a dedicated support team for your online store across development, design, performance, CRO, integrations, and ongoing maintenance and support services.

02

Who is it for?

Mid-sized and large ecommerce brands on Shopify and Shopify Plus. Stores with limited regular maintenance requirements may be better served by hourly support or a defined project.

03

What does a retainer cost?

Retainers start at $2,000 a month. Hourly rates are $90 on a yearly agreement and $100 month-to-month.

04

What are the contract terms?

Month-to-month agreements run with one month's notice. Yearly agreements receive the lower rate. Unused hours roll over.

05

How does priority support work?

Retainer clients have reserved capacity and are prioritized ahead of hourly and project queues. Revenue-blocking technical issues take precedence over planned retainer work.

06

What does the retainer cover?

Retainer capacity can be used across Shopify development, maintenance, performance optimization, UX and UI, CRO, analytics, integrations, and ecommerce automation according to the priorities of the Shopify site.

07

How long do our retainer partnerships run?

Pepper, Innermost, and Bang Cookies since 2018; Honest Baby Clothing since 2020; Glowforge since 2021; and nomz for eight years according to its Google review.

08

What results have our retainers delivered?

Pepper achieved 60% development cost savings and a five-day average feature release time. Innermost increased average order value by 68%. Honest Baby Clothing increased conversion by 30% following cart and performance improvements.

09

How is craftberry independently reviewed?

4.8/5 average from 28 verified reviews on Clutch.

What clients say about our support

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Google
“We've been working with Craftberry for a few years and have been consistently very happy with their support. Their expertise with Shopify is excellent, and they always provide reliable and knowledgeable guidance. The support team is responsive, efficient, and truly a pleasure to work with.”
Ergomotion EUErgomotion
Clutch
“Out of all the back-end developers we've worked with, they seem to be the quickest and most experienced.”
David McGranaghanCo-Founder & CEO, McMiLLER
Clutch
“I liked their willingness to diagnose issues and learn.”
Andrea MaloufCreative Director / Founder, Paradisefold
Clutch
“Their attention to detail and timeliness are impressive.”
Mackenzie GravesOperations Lead, Koss, etc
Clutch
“They were very responsive and quick!”
Mimi TjiaOperations Manager, DTC Skincare Brand
Clutch
“Preslav (Founder) is a great communicator and he always keeps me updated.”
AnonymousCo-Founder & CEO, Online Retail Business

What do our Shopify website maintenance services cover?

Our ongoing technical support covers development, Shopify site maintenance, design tweaks, and CRO. This is especially relevant for you if you are operating on Shopify Plus or have larger integration stacks.

Technical support and maintenance

What it covers Theme development and store maintenance, bug fixes, security patches, Shopify platform updates, app integrations and conflict resolution, custom app development, ERP and API support, legacy-code improvements, fixing broken links, and priority support when issues affect trading.

Who it suits Shopify Plus stores and businesses with larger app and integration environments, where keeping the site secure, storefront stability, checkout functionality, and reliable data flows are commercially important.

Performance and Core Web Vitals

What it covers Core Web Vitals improvements, theme and asset optimization, image performance, speed optimization, reviews of third-party scripts and app code, and performance monitoring for regressions as the storefront evolves.

Who it suits Established stores where new apps, features, tracking, and campaign development have gradually increased the load on Shopify store performance, or where site speed is an active commercial priority.

Design and new functionality

What it covers UX and UI design, campaign landing pages, new templates and sections, graphic design, and custom features such as bundles, upsells, quizzes, subscription journeys, filters, and market-specific experiences.

Who it suits Ecommerce site teams with an active marketing and development roadmap that need reliable design and development capacity throughout the year.

CRO and A/B testing

What it covers Conversion research, search engine optimization, A/B and multivariate testing, analytics implementation, martech and tracking setup, tracking integrity reviews, and implementation of winning test variants.

Who it suits Stores with sufficient organic traffic to run statistically meaningful experiments and enough commercial volume for incremental improvements in conversion and revenue per visitor to have measurable impact.

AI engineering and ecommerce automation

What it covers Ecommerce workflow automation, connections between Shopify and surrounding systems, including inventory management, internal tools built around first-party store data, research and discovery workflows, structured data processing, and customer-facing AI where there is a clear use case.

Who it suits Teams spending meaningful time on repeatable processes such as moving information between systems, reconciling data, researching recurring questions, or producing structured outputs manually.

How urgent work is prioritized

Get in Touch
  • Critical issues take priority

    We prioritize issues that materially disrupt the buying journey ahead of the planned retainer work.

  • We prioritize retainer work ahead of hourly and project queues

    Retainer accounts have reserved capacity and are prioritized ahead of hourly and project queues.

  • Our support team already has context about your business

    At craftberry, retainer clients work with a team that already knows the store, integrations, and recent development history, which gives urgent support more context from the start.

  • Triage is based on impact and dependency

    Urgent support begins with identifying the underlying issue, the systems it affects, and the commercial impact.

    Development effort is then directed toward the highest-priority issue.

Urgent support in practice

Ahead of Black Friday and Cyber Monday, Jordan Belfort's education business came to craftberry with critical storefront issues and a one-day deadline.

The team triaged the problems by commercial impact and resolved the urgent issues within that window.

Jordan Belfort's Shopify storefront, the case study behind our urgent support work

Retainer clients and results

Our ongoing Shopify work includes both long-term development relationships and active support and optimization programs.

craftberry has worked with Pepper since 2018 across more than 120 projects. The relationship includes an embedded priority-support development team, Shopify Plus development, internationalization, accessibility work, and private app development.

60%

development cost savings

5 days

average feature release time

Read the Pepper case study

Our partnership with Innermost began in 2018 and now spans more than 40 projects. The work includes a Shopify Plus rebuild, Recharge subscriptions, migration from custom geo-routing to Shopify Markets, priority support, and CRO.

68%

increase in average order value

40%

returning-customer rate

Read the Innermost case study

The relationship began with cart and checkout optimization and has developed into more than 60 projects since 2020. Conversion increased by 30% following cart and performance improvements.

30%

increase in conversion after cart and performance work

Read the Honest Baby case study

Why mid-sized and large ecommerce brands choose craftberry as their Shopify support agency

Shopify specialization since 2015

Shopify specialization since 2015

craftberry's team has focused on Shopify and Shopify Plus since 2015 and is recognized as a Shopify Premier partner. Across more than 800 Shopify projects, our team has worked across storefront development, Shopify expertise in complex integrations, internationalization, CRO, website performance, UX, migrations, and ongoing support.

35+ specialists in-house

35+ specialists in-house

Our team covers Shopify strategy, UX and UI, Development, CRO, Migrations, Integrations, Analytics and tracking, and Internationalization. Retainer capacity can draw on those disciplines according to the work required, while account context remains within the same team.

Long-term relationships across multiple development cycles

Long-term relationships across multiple development cycles

Several of our Shopify relationships now span many years and dozens of individual projects: Pepper since 2018, Innermost since 2018, Bang Cookies since 2018, and Honest Baby Clothing since 2020. These relationships cover multiple stages of each store's development rather than a single launch or project.

Shopify maintenance retainer pricing and terms

The final monthly investment depends on the level of capacity required and the complexity of the Shopify environment. Month-to-month and yearly agreements are available; yearly agreements receive the lower hourly rate, and unused hours roll over rather than being forfeited.

Retainers start at

$2,000

USD

≈ €1,600 EUR£1,450 GBP

A month. Capacity and the complexity of your Shopify environment set the final figure.

Yearly agreement

$90

USD

≈ €72 EUR£66 GBP

Per hour. The lower rate, in exchange for a yearly commitment.

Month-to-month

$100

USD

≈ €80 EUR£73 GBP

Per hour. Cancel with one month's notice.

Get a retainer quote for your store

Tell us about your store and the capacity you need. We come back with a monthly plan, the hourly rate that applies and what it covers.

Get a retainer quote

Unused monthly hours are carried forward, not forfeited.

Shopify maintenance and support FAQ

We help brands grow through connected strategy, technology, creative, and marketing.

Get in Touch
Retainers start at $2,000 a month. Hourly rates are: $90/hour on a yearly agreement $100/hour month-to-month The overall maintenance plan investment depends on the required capacity and the complexity of the Shopify environment. Relevant factors include the app and integration stack, Shopify Plus or headless architecture, number of markets and languages, and the balance between planned development and reactive support.
The main difference is reserved capacity and priority. Hourly work is scheduled around other studio commitments. A retainer reserves a dedicated support team for the store and places retainer work ahead of hourly and project queues. The yearly retainer rate is also lower than the month-to-month hourly rate.
Monthly Shopify site maintenance can cover technical support, theme development, platform and app updates, performance, analytics, UX, CRO, and integrations. The exact mix is based on the priorities of the Shopify site rather than a fixed Shopify maintenance checklist.
Both month-to-month and yearly agreements are available. Month-to-month agreements can be cancelled with one month's notice. Yearly agreements use the lower hourly rate.
Yes. Some of our retainer engagements begin with stores developed by another agency, freelancer, or internal team. We review the theme, app stack, integrations, tracking, and existing customizations before beginning ongoing development.
Issues that interrupt the buying journey are prioritized ahead of planned work. Retainer clients also work with a team that already has context on the store and its technical environment. We do not publish a guaranteed response-time SLA, but when a major blocker affects the storefront or buying journey, we prioritize it and work to resolve it as quickly as possible.
Yes. craftberry is a Shopify Premier Partner, and our Shopify expertise includes Shopify Plus, headless commerce, Shopify Markets, subscriptions, custom apps, and ERP/PIM integrations. Glowforge operates on a Shopify Plus and headless architecture developed by craftberry that we continue to support.
Yes. Campaign readiness can become a priority ahead of major trading periods, covering QA, website performance, integrations, and storefront support. craftberry has previously delivered emergency BFCM support for Jordan Belfort's (Wolf of Wall Street) business under a one-day deadline.
Some long-term examples from our work include Pepper, Innermost, Bang Cookies, and nomz since 2018, and Honest Baby Clothing since 2020.
There are two common cases. The first is when the underlying Shopify site requires a larger structural change. If the theme, architecture, or implementation needs substantial remediation, a rebuild or migration may be a better starting point than allocating monthly hours to incremental fixes. The second is when the ongoing workload is limited. A retainer is designed for businesses with a consistent stream of development, optimization, campaign, and technical requirements. For occasional changes, hourly support or a fixed-scope project may be more appropriate.

Trusted by leading retailers worldwide.

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Ensure your Shopify store is always up and running

Our expert team will handle everything from troubleshooting bugs to executing updates.

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