najaf rugs
+8% AOV Increase
A full Shopify redesign for Australia's most trusted handmade rug retailer
Industries: Home Decor
UI/UX DesignDevelopment
Shopify Design Agency Built for Brands That Sell
craftberry is a Shopify design agency specialising in conversion-focused UI/UX for DTC and Shopify Plus brands.
We design stores that reflect your brand identity and turn browsers into buyers - from homepage to checkout.
- Conversion & storytelling focused ecommerce design
- Design within Shopify’s capabilities
Shopify partner trusted by great clients
Our work
DOCTOR MI
14% Conversion Rate Increase
A fully custom Shopify build in collaboration with HelloVlad Design Studio for their client Doctor Mi - dermatologist-founded skincare line
Industries: Beauty & Cosmetics
Development
Gezeiten
26% Faster Page Load Times
A complete Shopify rebuild in collaboration with Hellovlad Design Studio for their client Gezeiten - science-driven skincare brand
Industries: Beauty & Cosmetics
Development
Nicole Rose
46% CR increase
Revamping an exquisite jewelry brand's Shopify store with data-driven strategies
Industries: Jewelry
DevelopmentUI/UX Design
najaf rugs
+8% AOV Increase
A full Shopify redesign for Australia's most trusted handmade rug retailer
Industries: Home Decor
UI/UX DesignDevelopment
Project 1 of 4: DOCTOR MI
The Core Features of craftberry's Custom Shopify Website Design Service
Taking full care of your Shopify design has multiple caveats that require the attention of our dedicated specialists.
Product-Centric Visual Identity
Our priority is understanding what your brand identity is, what products you sell, and who you are selling them to.
At this stage, we look holistically at your business and compile all the data and findings to create a precise plan of what will impact your bottom line the most.
We take a deeper dive into your customer demographics and if available, website analytics, heatmaps, and recordings.
Shopify Ecommerce Website Design Research and Analysis
As your Shopify Expert, we follow up on the initial insights with independent research. We audit your website for inconsistencies and technical flaws.
Identify the leaders within your industry and study them under a microscope. What works well for them, and what can you offer to your customers better?
Seamless Third-Party Integrations
With over 20 migrations to Shopify Plus completed, we know the ins and outs of Shopify's highest, most sophisticated plan for serious merchants.
Leverage Shopify’s extensive ecosystem to the fullest with craftberry by your side. Migrate your online store to Shopify Plus, and retain all your data (orders, products, customers, etc) and your rankings in Google.
From pre-migration roadmapping and Shopify tech consulting, to the secure handling of your data and page redirects, your replatforming project to Shopify plus is in safe hands with craftberry.
Universally Responsive Design
Ensuring that your ecommerce store looks well on all devices from iPhone and Android, to Windows and Mac is another staple of our work.
We do this by carrying out vigorous tests across platforms because this is crucial for providing a seamless user experience.
Having a responsive user-friendly design is key to having a functional shop on all devices that converts well.
Post-Launch Technical Support
While Shopify Plus takes care of the heavy lifting with the most serious problems, we’re always there to optimize and improve your ecommerce site as it grows through our custom Shopify website development services.
Common issues we help fix or prevent include malfunctions with discount codes, pop-ups, product prices, delivery options, geolocation tracking, and more.
You can never predict all the errors that can emerge but the important thing is to have a trusted partner available to fix them for you quickly.
How does craftberry's Shopify website design services help you?
Our persuasive designs weave your brand’s DNA into every step of your customer journey for a delightful and aesthetical shopping experience.
Visual identity designed to sell
Create a positive association with your brand through our bespoke Shopify website development service. We craft ecommerce websites that show your best side from the first click and elevate the visual appeal of your store. Inspire trust and confidence in buyers. Modern shoppers don’t just buy your product. They buy your brand story and what you stand for. Our conversion-oriented Shopify website design helps you show what you’re all about. Our efforts in UI/UX design translate into a frictionless shopping experience that showcases the benefits of your products and reduces falloffs from the shopping flow. Our attention-grabbing design has a positive impact on your core business metrics such as conversion rates (CR) average order value (AOV) and more.
Shopify Experience Tailored To Your Audience
When we choose a design for your Shopify store, we make it accessible, intuitive, and tailored to your client’s demographics, aligning the entire experience with our Shopify website development services. Is your audience younger, more energetic, and more appreciative of disruptive design? Perhaps they enjoy highly visual moving elements? Or are they older, more conservative, and appreciating a slower pace with more information at each step? Whatever the case, craftberry’s got you covered with frictionless UI/UX design that will maximize your conversions and average order value.
Simplified Navigation & Search For Efficient Product Discovery
Your store is a tool with a specific purpose. In every case, your visitors must be able to easily discover all products and categories. Easy navigation is crucial for a seamless shopping experience. This directly impacts conversion rates and average order value. Give your visitors what they want quickly. Sweeten the deal with offerings tailored to them.
The Shopify Ecommerce Website Design Process at craftberry
The consistent successes that we have brought to over 85 clients are the result of the process and the systems we have established.
Shopify Custom Website Design Consultation and Planning
Our priority is understanding what your brand is about, what products you sell, and who you are selling them to.
At this stage, we look holistically at your ecommerce business and compile all the data and findings to create a precise plan of what will impact your bottom line the most.
We take a deeper dive into your customer demographics and if available, website analytics, heatmaps, and recordings.
Shopify Website Design Research and Analysis
We follow up on the initial insights by doing independent research. We audit your website for inconsistencies and technical flaws.
Identify the leaders within your industry and study them under a microscope. What works well for them, and what can you offer to your customers better?
Make sure you aren’t leaving money on the table. It’s not uncommon to discover bottlenecks and issues that when resolved, generate up to 20% more revenue for you.
Shopify Website Design Prototyping and Testing
We start with Shopify themes as a foundation and build a fully custom web design on top of them, presenting the entire structure in an initial Figma prototype where you can see every element, section, and page.
This prototype also serves as the blueprint for smooth Shopify website development later on.
At this point, we involve you in the process and take your directions for the finishing touches.
We leave strict documentation with instructions for the developer team. Afterward, they implement our designs and test all features before they go live.
What our clients say
28 verified reviews · 4.8 average rating
“Craftberry designed and developed our Shopify website, and we couldn't be happier with the results. They built a site that feels playful with animations yet clean and user-friendly. They also paid close attention to mobile optimisation and key SEO functions. We're really pleased with the final product and have seen noticeable improvements in both results and conversions since launch.”
KylieBatch'd
“We loved working with them.”
Verena DemetzProject Manager, Natural Scientific
“I liked their willingness to diagnose issues and learn.”
Andrea MaloufCreative Director / Founder, Paradisefold
“We received fantastic feedback for our new online shop.”
Dominik ThorCEO, Tomorrowlabs GmbH
“The Craftberry team was very responsive and understood our brand well after the discovery phase.”
Daniel MedinaCEO, Sana Vidal
“They were very responsive and quick!”
Mimi TjiaOperations Manager, DTC Skincare Brand
Scaling a complex Shopify operation?
35+Speak with our senior Shopify Plus experts about migration, international commerce, custom development, and CRO.
People ask us often
We help brands grow through connected strategy, technology, creative, and marketing.
Get in TouchShopify web design pricing depends quite a bit on what you need it to do, how much you want to customise it, and the features you want included.
If you have a store that will need many bells and whistles, your Shopify website development cost will likely be higher than for a simple project using a standard theme.
Templates are good for people who need to get up and running quickly and have a limited budget, but a custom design is far better for building a strong brand, improving the user experience, and making sure your store can grow with you.
A fully custom approach can do things that a standard template simply can’t on most Shopify sites.
You can use the Shopify Experts marketplace, get a recommendation from someone you trust, look for a specialist agency, or search for designers whose portfolio aligns with your goals.
When comparing options, it’s helpful to understand the typical Shopify website design cost so you can choose what makes sense for your budget as a small business.
Some designers also partner with a Shopify website development company, which is helpful if you want both design and development handled under one roof.
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Shopify partner trusted by great clients