craftberry
Contact Us

AI CRO for Shopify. Find the signal, prove the truth

The hardest part of CRO is knowing which ideas are actually worth testing.

SignalVeritas is our proprietary AI CRO tool that analyzes customer and store data across multiple research sources to uncover friction, validate opportunities, and prioritize what is worth testing.

We combine it with 11+ years of Shopify experience to turn research into experiments our in-house team can design, build, test, and implement.

  • Up to 8 research sources per store
  • 54-point AI audit to uncover revenue leaks
  • +11.1% conversion rate in a client test
  • +13.8% revenue per visitor in the same test
OnVivoPepperTakomoHonestShellyDoctor MIMidiJoseraGlowforgeBultexLucovitaal

How SignalVeritas works

SignalVeritas brings data from your Shopify store and research tools into one CRO workflow. It connects evidence across multiple sources to help our team identify customer friction and make better-informed testing decisions.

Connect

Up to 8 research sources

We bring your Shopify store and existing research data into one CRO workflow.

You can also import most research sources via CSV.

Blurred blue and peach gradient

What makes SignalVeritas different

01

Built from real CRO work

SignalVeritas grew out of the research process behind our CRO programs and was built around real customer and store data.

02

Evidence behind every hypothesis

Each hypothesis links back to the customer sessions, reviews, surveys, or data points that support it.

03

Research that leads to stronger hypotheses

Our research process helps us focus testing on opportunities supported by real customer and store data. We stop tests that do not improve revenue per visitor.

04

Humans stay in control

SignalVeritas never changes your store on its own. You decide what goes live: yourself on Pro, or with our CRO team building and testing every fix on Done for you.

05

Backed by Shopify experience

SignalVeritas is supported by the expertise our team has built across 800+ Shopify projects since 2015.

06

Privacy built in

Personal details are stripped from reviews, chats and surveys before analysis. Your data is hosted in the EU and never used to train AI models.

Connect the tools you already use

SignalVeritas can collect research data from a range of Shopify, analytics, behavioral, customer feedback, and marketing tools. Each store can combine up to eight research sources.

Store & analytics

Shopify · Google Analytics 4

Store, checkout, and analytics data help SignalVeritas map the conversion funnel and identify where friction appears across pages, devices, and traffic sources.

Behavior

Microsoft Clarity · Hotjar

Session recordings and heatmaps reveal recurring behavioral friction and show how shoppers interact with key pages.

Customer voice

Judge.me · Yotpo · Okendo · Fairing · Gorgias

Reviews, surveys and support conversations help SignalVeritas identify recurring objections, motivations, questions and customer language.

Marketing

Klaviyo · Meta Ad Library

Email and advertising data add context around the messages and offers customers respond to, while ad-to-landing-page analysis helps identify messaging gaps.

Testing

Intelligems

Our CRO team uses Intelligems to test approved hypotheses and measure their impact on conversion and revenue per visitor.

What you get with SignalVeritas

Prioritized CRO hypotheses

Prioritized CRO hypotheses

A prioritized backlog of evidence-backed opportunities to test.

Customer voice insights

Customer voice insights

Recurring themes, objections and customer language from reviews, surveys and support conversations.

Prioritized store audit

Prioritized store audit re

10-25 CRO recommendations with estimated impact and implementation effort.

Testing and rollout by our CRO team

Testing and rollout by our CRO team

3–5 A/B tests monthly in Intelligems, with in-house design, development and QA. Winning variations go live on your Shopify theme.

How SignalVeritas fits into an AI CRO engagement

SignalVeritas powers our Shopify CRO agency programs.

Book a free CRO discovery call
  • Start with a CRO audit

    We connect your Shopify store and research sources to SignalVeritas and identify the strongest CRO opportunities.

  • Get your CRO roadmap

    You receive a prioritized roadmap of evidence-backed opportunities, and we agree what to address first.

  • Move into ongoing CRO

    Our in-house team designs, builds and tests selected hypotheses, implements the winners and uses each result to guide what comes next.

Shopify brands we’ve worked with

View All
On
Vivo
Pepper
Takomo
Honest
Shelly
Doctor MI
Midi
Josera
Glowforge
Bultex
Lucovitaal

Frequently asked questions about AI CRO for Shopify

We help brands grow through connected strategy, technology, creative, and marketing.

Book a free CRO discovery call
SignalVeritas is built for Shopify and Shopify Plus brands that want to know what’s holding back conversions and what to fix first. Starter works for any Shopify store. For reliable A/B testing on Pro or Done for you, we typically look for around 1,000+ orders per month.
SignalVeritas links every hypothesis to the customer evidence behind it, across up to eight research sources, and ranks fixes by what to do first. When you want hands-on help, our in-house team can review, build and test each recommendation for you.
SignalVeritas is priced per store per month. Starter is $200 a month (1,000 credits) and shows what’s wrong with your store and what to fix first. Pro is $500 a month (3,000 credits) and adds monthly re-checks, weekly page monitoring, and fixes you can send to a live test and track to a result. With Done for you, our team builds the fixes and runs the tests; we scope and price it together on a call.
Yes. When you connect a store, you remain the controller of its data and SignalVeritas acts as your processor. Our primary database and application servers are in the European Union, and data is encrypted in transit and at rest. Chat and survey text is scrubbed of contact details before it is stored or analyzed. Your data is never sold, never shared with other customers, and never used to train AI models. A data processing agreement is available on request.
SignalVeritas produces a prioritized backlog during the research phase. Once testing begins, we recommend running each A/B test for at least two full business cycles and aiming for 95% statistical significance. The time required to reach a reliable result depends on store traffic, order volume, and the size of the measured effect.

Turn customer insights into Shopify growth with SignalVeritas

Fill out the form, and we’ll get back to you within 24 hours.

OnVivoPepperTakomoHonestShellyDoctor MIMidiJoseraGlowforgeBultexLucovitaal