

Shelly
500K + Customers Migrated
Transforming an IoT unicorn with a seamless migration from Shopware to Shopify Plus
hello@craftberry.co
EU, EST 2015©
Chosen by ecommerce teams worldwide
Projects Since 2015
800+
In-house Experts
30+
Client Revenue 2024
$450M+
Clients 2+ Years
90%
We specialize in Shopify migrations and unified commerce systems for mid-sized and large ecommerce brands. That means less operational friction, faster execution, and a setup that expands into new markets seamlessly.


Shelly
500K + Customers Migrated
Transforming an IoT unicorn with a seamless migration from Shopware to Shopify Plus



Pepper
60% Development costs saved
A Shopify Plus rebuild and priority support for one of the fastest-growing bra companies.


On
11 Weeks From Start to Launch
Launching the fastest-growing running shoe brand in the UAE with Shopify Plus
Industries: Sportswear



Vivo
3 + Markets Supported
A European Shopify rollout for a top-five global smartphone brand



Takomo Golf
16% CR increase
How craftberry launched Takomo’s new Shopify Plus foundation for international growth
Industries: Sports & Outdoor


Midi
DTC Shopify build for a Google ventures-backed platform supporting women in menopause
Project 1 of 6: Shelly

Where it all comes together.
One Shopify team across strategy, design, development, CRO, data, and integrations.
Contact UsWe design and build Shopify Plus and Shopify stores around conversion, performance, and operational requirements. The full process stays in-house from first concept through launch. We connect your store to the systems your business relies on - ERP, PIM, OMS, and custom APIs - and build custom apps, functions, and automations where off-the-shelf solutions fall short.
We combine customer research and behavioural psychology with distinctive visual design to create Shopify experiences shaped around how your customers browse, decide, and buy.
At craftberry, we plan and execute every part of the migration so your data, SEO, subscriptions, and integrations stay protected. We audit your storefront and the operations behind it to identify what should be preserved, improved, or rebuilt. Our experience covers migrations from WooCommerce, Magento, Shopware, BigCommerce, WordPress, and custom platforms.
Through our Shopify CRO services, we run continuous research, testing, and iteration programs focused on conversion and customer lifetime value. We handle analytics, tracking, development, design, and A/B testing in-house. Our CRO guarantee targets at least 4x your investment, and if the target is not met, we continue working at no extra cost.
We manage the full subscription lifecycle in-house, from offer structure and pricing to UX/UI, implementation and custom development. We also migrate existing programs without losing subscribers or requiring card re-entry, then continuously test and optimize them with our CRO team.
Our senior Shopify consultants help you make the big calls before you commit budget - platform fit, Shopify Plus, roadmap, tech stack, and replatforming plans - grounded in what we have learned from 800+ Shopify projects.

We work closely with a select group of technology partners that support the way we build, optimize, and scale Shopify stores for our clients.
Learn MoreShopify
Shopify has been at the center of our work since 2015. As a Shopify Premier Partner, we use it for migrations, custom builds, international setups, and ongoing optimization.

Global-e
Global-e supports the cross-border setups we deliver for international clients, from localized checkout and currencies to duties, taxes, and market-specific experiences.

Gadget
Gadget helps us go beyond standard Shopify functionality with custom apps, workflows, and integrations built around complex business requirements.

Intelligems
Intelligems powers our CRO experimentation across pricing, offers, merchandising, and UX, with decisions tied to real commercial outcomes.

Klaviyo
Klaviyo supports the retention programs we build across email, SMS, segmentation, and lifecycle flows for the brands we work with.

Recognised for the work we create.




Locations Worldwide
37
Global Regions
4
European Markets
20
Western Europe
Central & Eastern Europe
America
+6 more
Rest of the world
+3 more
+6 more
+3 more