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Shopify Agency for Baby Brands
craftberry is a boutique Shopify Plus agency building high-performance Shopify & Shopify Plus stores for baby and kids brands.
With $320M+ in client revenue, we are a long-term growth partner delivering scalable, conversion-optimized Shopify solutions for baby and kids eCommerce stores.
Certified Shopify Plus Partner
11+ years of Shopify expertise
30+ in-house Shopify experts
Expertise in baby, kids & maternity e-commerce
700+ Shopify stores launched
Official Shopify Plus Partner Serving Baby & Kids eCommerce Brands
With 11+ years of experience, we transform baby brand ecommerce into world-class Shopify experiences
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Certified Shopify Plus Partner for Baby Brands
Shopify Experts Helping the Fastest-Growing Baby Brands Online
Top-rated Shopify Development and Optimization Agency for Baby Brands
Our work
700
Completed projects
17
Clients
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Store Build
Shopify Plus
Custom Theme Development
ERP Integration
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Custom Theme Development
UI/UX Design
Optimisation
Accessibility & ADA compliance
Custom App Development
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Shopify Services by a Trusted Baby Brand eCommerce Agency
Our end-to-end Shopify solutions help baby & kids brands seeking growth launch, scale, and succeed in competitive global eCommerce markets
Custom Shopify Development for Baby & Kids Brands
craftberry applies proven workflows and industry best practices to create robust, future-ready online stores that drive sustainable growth for your brand.
Using the latest technologies and data-driven insights, craftberry designs ecommerce sites that let parents easily browse, enjoy seamless shopping, and engage with your brand on the go.
Our Shopify Plus expertise, custom development, and system integrations capabilities allow us to deliver high performance builds for parenting and nursery brands.
From tailor made themes and complex integrations to global payment solutions and subscription systems, we cover every stage of scalable growth.
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Shopify UX Design for Baby Brands
By combining deep expertise with mobile-first design, craftberry builds baby and kids e-commerce stores that strengthen brand identity, engage customers, and improve conversion rates.
We start by understanding your target audience, their priorities, concerns about safety, product quality, and convenience, as well as the factors that influence their buying decisions.
craftberry designs eCommerce sites for baby brands using creative design approaches that clearly communicate your brand story and guide customers seamlessly through the buying process.
Next, we leverage tools like GA4 and Hotjar to analyze user behavior, identify friction points, and optimize the journey, improving mobile experience and conversion rates.
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Shopify Migration for Baby Brands
At craftberry, we deliver seamless migrations to Shopify with minimal disruption, ensuring your sales, customer data, and existing experience remain intact while reducing technical complexity.
Our experienced team works closely with you to execute complex migrations from other platforms, preserving essential features such as product pages, intuitive navigation, and product discovery across baby and kids products.
We ensure secure, end-to-end migration to Shopify Plus for baby brands, providing ongoing Shopify support to help you confidently scale your store and drive ecommerce growth.
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Shopify Conversion Rate Optimization for Baby Brands
We help baby and kids brands turn parents into loyal customers by analyzing every stage of the shopping journey and addressing the unique challenges of this niche.
Using search engine optimization, paid media, performance marketing, Google Ads, and data-driven audits, we optimize your Shopify store for improved SEO performance, higher conversion rates, and long-term success.
Our baby store conversion optimization strategies ensure customers complete purchases efficiently, boosting customer retention, and overall revenue to drive growth.
From mobile-first designs and email marketing campaigns to seamless checkout experiences, we ensure Shopify merchants can delight busy parents at every touchpoint, keeping them engaged and loyal.
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Grow Your Baby and Kids Brand with Certified Shopify Experts
We follow a structured, three-phase strategy tailored to your baby and kids brand’s goals in the competitive eCommerce landscape.
Each stage from discovery to deployment is managed to minimize risk, reduce downtime, and ensure your Shopify platform launches smoothly, scales efficiently, and drivese ecommerce growth from day one.
Discovery
We begin by gaining a deep understanding of your brand’s goals, challenges, and the expectations of parents across your target markets.
Our team evaluates your products, positioning, and customer behavior to develop tailored strategies that improve performance and increase sales across your Shopify store, whether in a single region or multiple markets.
By leveraging competitive insights, we craft a Shopify long-term growth strategy that integrates conversion rate optimization to maximize performance and support global expansion.
Project Scope
This structured process provides a smarter way for brands seeking measurable growth.
Our team evaluates your existing infrastructure, uncovering inefficiencies and potential blockers, while collaborating with you to establish clear KPIs, timelines, and deliverables.
Based on these insights, we propose targeted Shopify Plus improvements, from enhanced product discovery to multi-currency setups, all aligned with your business and marketing goals and with a strong focus on growth services.
Execution & Maintenance
Once the project plan is confirmed, our team executes your Shopify store development in structured phases with clear, transparent communication.
We provide regular updates throughout the process, refining design, development, integrations, and system enhancements to ensure alignment with your brand vision.
Prior to launch, we conduct comprehensive testing of site speed, workflows, integrations, and overall functionality to guarantee your storefront is flawless and prepared to handle high-volume traffic.
After launch, we continue to monitor performance, optimize your store, and provide ongoing optimization, and offer ongoing technical support, addressing any questions to help your team confidently grow and scale.
What our clients say
22
Verified reviews
5.0
Average rating
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“They were able to keep us informed and not wondering what was going on.”
Emily Iser
Software Engineering Manager, Glowforge
“They don't feel like an agency, but rather part of a team that is just as invested in our company's success as we are.”
Michael Silva
VP E-Commerce & DTC Marketing, Honest Baby Clothing
“They have good communication and timely response.”
George Kuan
Founder, Bang Cookies
“They were efficient, responsive, and had very reasonable rates.”
Alison Piepmeyer
CMO, Entertainment Venue
"They were very responsive and quick!"
Mimi Tjia
Operations Manager, DTC Skincare Brand
“CraftBerry is a team I can rely on.”
Anonymous
Founder & CEO, Nutrition & Supplements E-Commerce
Ready to Elevate Your Shopify Store?
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