Discover the craftberry journal

From Shopify and technology to design, conversion and growth, we share practical thinking to help ambitious brands make smarter decisions and build better commerce experiences.

Inside Shopify Enterprise: what it costs, what you get and who uses it

Platform16 min readOctober 29, 2026

Inside Shopify Enterprise: What It Costs, What You Get & Who Uses It

Shopify limitations and workarounds: craftberry guide to 12 Shopify platform limits

Platform12 min readOctober 26, 2026

Shopify Limitations: 12 Platform Limits and How to Work Around Them

Shopify agentic commerce merchant guide 2027: how AI assistants such as ChatGPT, Gemini and Copilot find and sell Shopify products

Platform20 min readOctober 26, 2026

Shopify Agentic Commerce: The Merchant Guide (2027)

Best ERP for Shopify and how craftberry integrates it: Shopify store connected to an ERP database

Platform16 min readOctober 20, 2026

Best ERP for Shopify (and How We Integrate It)

Platform7 min readApril 17, 2026

Unbiased Comparison of Shopify vs Shopify Plus (2026): A Shopify Plus Partner's Honest Guide

Platform16 min readMarch 26, 2026

EU Omnibus Directive - Master Compliance for E‑commerce & Shopify Stores

Platform9 min readFebruary 24, 2026

Why Do Shopify Stores Fail: The Real Reasons (And How to Avoid Them)

Reinventing E-commerce: The History of Shopify (2004-2026)

Platform19 min readFebruary 22, 2024

Shopify History: When It Was Founded, Who Owns It and the Full Timeline (2004-2027)

Platform15 min readJanuary 18, 2024

Shopify Pricing Plans and Fees - How much does Shopify cost in 2026?

The craft behind stores that sell.

Conversion-led design

Every element is designed to help your customers buy.

Engineering depth

Custom Shopify themes, apps and integrations, built fast, lasting.

Plus-level expertise

Shopify Plus migrations, internationalization and unified commerce for enterprises.

Growth that compounds

Ongoing CRO, lifecycle marketing and roadmaps that sustain growth.