Free agentic commerce readiness check Is your store ready for AI shopping agents?

Agentic commerce is when an AI assistant shops on a person’s behalf. The shopper asks ChatGPT, Gemini or Copilot for “waterproof trail shoes under €150”, and the agent searches, compares and in some cases checks out. Your store competes inside that answer, not on a search results page.

Your homepage, robots.txt, sitemap, llms.txt, one product page and your UCP profile at /.well-known/ucp, which tells agents where your catalog, cart and checkout are. We read them the way an agent does. Nothing is changed and no login is needed.

Five weighted pillars: AI discoverability 25%, Product data 25%, Checkout readiness 20%, Trust & policies 15% and Channels & tracking 15% (3 questions only you can answer). A pass scores in full, a partial pass half and a fail zero. High-impact checks weigh three times as much as low-impact ones, and checks we can’t run are left out rather than failed.

Score bands: 0–44 Invisible to AI agents · 45–69 Findable, not chosen · 70–89 Recommendable · 90–100 Agent-ready.

What we don’t penalise: blocking training-only bots such as GPTBot, ClaudeBot or Google-Extended. We only count crawlers that put you in AI answers, such as OAI-SearchBot, Googlebot, Bingbot, PerplexityBot, Claude-SearchBot and Applebot.

Limits: we check your homepage and one product page without running JavaScript. Weights and thresholds are our judgment, based on the sources below.

Sources: Google merchant listing structured data · Google return policy markup · Google shipping policy markup · Universal Commerce Protocol · Shopify agent docs · Shopify Agentic Storefronts · OpenAI crawlers · Perplexity crawlers · Anthropic crawlers · OpenAI product feed spec. Last reviewed 20 October 2026.

Both are free and score a store URL out of 100. Shopify’s Commerce Readiness tool runs 31 checks and is the best reference for Shopify’s own stack. Ours runs 24 automated checks plus 3 questions, gives every gap a fix ranked by impact, reads stores in Dutch, German, Polish and other languages, and covers options for WooCommerce, Magento and Shopware too. Running both gives you the fullest picture, and if you’d rather not do the fixes yourself, our team can.

If we can’t find a product page, for example because your store loads products with JavaScript or blocks bots, we skip the product checks instead of failing them. Paste a product page URL into the scanner to check one directly.

Yes for discovery, not yet for checkout. ChatGPT, Gemini and Copilot already recommend products to European shoppers, and the purchase finishes on your own store. Buying inside the AI assistant is US-only today: Shopify’s AI channels sell to US buyers, and Google has announced Canada, Australia and the UK next. Stores that fix discoverability and product data now are ready when checkout arrives.

Three things decide it. First, let OAI-SearchBot crawl your store in robots.txt and your firewall. Second, give it clean product data: price, stock, GTIN, brand, shipping and returns in structured data. Third, connect your catalog: on Shopify, turn on Agentic Storefronts in your admin so products reach ChatGPT through Shopify Catalog; on other platforms, apply to OpenAI’s merchant program to submit a product feed. Placement isn’t paid. It depends on how well your data answers the shopper’s question.

No. Agentic Storefronts and the UCP profile work on standard Shopify plans. To be listed, your store must not be password-protected and products must be published, priced above zero and shippable to the US or Canada. Plus helps at scale with checkout customisation, higher API limits and B2B, but it isn’t required.

Partly. Shopify handles the plumbing: agent checkout through UCP, Shopify Catalog and Agentic Storefronts. What it can’t fix is your product data. In our scans of Shopify and Shopify Plus stores, most scored in the 80s, almost all were missing shipping and return policies in structured data, and many lacked GTINs, brand or product category. Those gaps live in your theme and catalog, so that’s where you fix them.

That’s your choice. Training bots like GPTBot, ClaudeBot and Google-Extended don’t decide whether you appear in AI answers, so blocking them costs no points here. Search crawlers like OAI-SearchBot, Googlebot, Bingbot and PerplexityBot do, so keep those allowed.

It overlaps, but it’s mostly product data and development work. SEO gets your pages ranked. Agentic readiness makes your catalog machine-readable and buyable: structured data, barcodes, feeds, checkout endpoints and policies.

craftberry, a Shopify Premier and Plus Partner based in the EU. Since 2015 our 30+ in-house experts have delivered 800+ Shopify projects for brands like On, Vivo, Shelly and Glowforge, and Clutch named us a Top Shopify Company in 2024. More about us

We check your whole catalog instead of one page, fix the schema, GTIN and policy gaps in your theme, set up Agentic Storefronts and AI traffic tracking, and hand you a 90-day roadmap. For stores on other platforms, we also map what a move to Shopify would solve.