Shopify Agency for Automotive & Parts Brands

We build automotive eCommerce with Shopify Plus: year/make/model and VIN fitment search, ACES and PIES catalog data, ERP and PIM integrations, and dual B2B and DTC storefronts that turn large auto parts catalogs into predictable revenue.

Certified Shopify Plus Partner

11+ years of Shopify expertise

30+ in-house Shopify experts

800+ Shopify stores launched

Let’s launch and grow your Shopify store together

No Strings Attached

NDA

We will get back to you within 24 hours

Built for How Auto Parts Are Actually Sold

A buyer needs one answer before anything else: will this part fit my vehicle. We engineer that certainty into Shopify for automotive brands selling auto parts, performance parts, EV parts, and accessories for electric vehicles.

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Year/Make/Model and VIN fitment search

Filters 100,000+ SKUs to the exact match

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ACES and PIES data pipelines

Keep applications, attributes, and content accurate

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ERP and PIM system integrations

Sync pricing, stock, and fitment data

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B2B wholesale and DTC retail

Run on a single Shopify Plus store


B2B and DTC on One Shopify Plus Store

For trade buyers

We build tiered custom catalogs, net terms, volume discounts, purchase orders, quote-to-order flows, and a gated dealer portal

For retail customers

We build public pricing with full pricing transparency, a fast standard checkout, an open storefront, and the same YMM/VIN fitment search

For your operations team

We deliver one Shopify Plus instance, one source of truth, and no second tech stack to maintain


Shopify for Auto and Parts services built around how your store grows

We engineer revenue growth in automotive Shopify Plus stores

Fitment done right: YMM, VIN, ACES & PIES

Fitment accuracy drives revenue and cuts returns, so we treat it as core engineering, not an add-on.

We map your application data (ACES) and product attributes (PIES) into a Shopify catalog that powers fast, accurate filtering.

Customers find only compatible products for their specific vehicles, and your support team stops fielding "does this fit" tickets.

Our team handles ingestion, normalization, and ongoing sync, keeping accurate fitment data clean as your catalog grows and supplier feeds change.

The result is a search experience that scales with your inventory and earns the trust that drives repeat business across the automotive industry.

Two smartphones display the Carista app interface, showcasing a scanner product page and car compatibility check.

Shopify CRO built around how your buyers actually decide

Parts buyers decide on certainty about fit, spec, and delivery.

We run experiments around those decision moments to lift conversion rate and revenue per visitor without disrupting the fitment logic your store depends on.

We start by auditing your analytics, then test compatibility results, PDP trust signals, bundle framing, mobile optimization, and checkout friction to remove hesitation at every step.

Our UI/UX design team turns each validated experiment into a refined storefront with mobile responsiveness and site speed that keep performing as your catalog and traffic grow.

Tablet and phone displaying a website for customizable Tesla controls, "S3XY Stalks," with options to shop and learn more.

Migrating parts catalogs safely

Whether you run on RevolutionParts, Magento, BigCommerce, Webshop Manager, or another automotive ecommerce platform, we move your catalog to Shopify Plus with a seamless transition.

We handle catalog export, fitment remap to ACES and PIES, B2B and theme rebuild, URL redirects, and full SEO preservation, so your team avoids manual rework and your store stays accurate from launch.

Laptop and smartphone displaying a product page for car diagnostic app subscriptions and car compatibility checker.

Real Shopify Plus growth we built for automotive and tech brands

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Migrated Enhance from Shoptico to Shopify Plus with a SmartERP integration and post-launch CRO that lifted conversion by 21%.

  • Custom Theme Development
  • Store Build
  • ERP Integration
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Cut bounce rate by 29% by unifying two web properties into one Shopify Plus storefront with a custom vehicle-compatibility quiz across seven languages.

  • Shopify Plus Build
  • Internationalisation
  • Custom UX
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Migrated 500,000+ customers from Shopware to Shopify Plus across 100+ markets with a custom theme and dual EU/North America storefronts.

  • Migration
  • Shopify Plus Build
  • UI/UX Rehaul
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Launched vivo, a top-five smartphone brand, across three European markets in eight weeks with Global-e cross-border commerce.

  • UI/UX Design
  • Shopify Build
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We turn parts catalog complexity into predictable revenue

Automotive ecommerce loses revenue in predictable places: wrong-fitment returns, catalogs that break search at scale, storefronts that confuse buyers, and migrations that drop B2B accounts and SEO.

Our automotive eCommerce solutions close all of them, so your store ships clean and keeps performing for long-term growth.

We start with your fitment data, not your design

Most parts catalogs we inherit mix supplier feeds, manual edits, and undocumented exceptions.

We audit and normalise your data against ACES and PIES standards first, so every decision after that rests on a clean catalog.

We build a Shopify Plus storefront that scales and earns the sale

A 100,000-SKU catalog breaks stock themes and standard search, and a generic storefront adds friction for buyers who need fitment certainty fast.

We architect with metaobjects, structured collections, and a dedicated search layer, then deliver custom Shopify development and a custom theme with UX designed around the parts-buying decision path.

We migrate without losing B2B accounts or SEO

Lost-revenue migration stories usually come from missing redirects and broken dealer logins.

We map every URL, customer account, and B2B pricing tier before cutover, so trading continues without a dip.

We keep optimising after launch

Launch is the start of the work, not the end.

We monitor conversion, search, and fitment accuracy in the first 30 days, then run structured CRO experiments, so the build keeps performing past go-live.


What our clients say

27

Verified reviews

5.0

Average rating

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"Flawless execution according to UX/UI framework."

Joao Saraiva
Digital Project Manager, Ergomotion

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"Thanks to craftberry's work, the client has earned a great increase in their conversion rate."

Founder & CEO
A Major Wellness Brand

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"I work primarily with Preslav (Founder) on our priority list and he leads a lot of our development efforts."

Michael Silva
VP of E-commerce, Honest Baby Clothing

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"After fixing the tracking issues, our ads and campaigns have been able to better optimize and track where our conversions are coming from."

Mimi Tija
Operations Manager, DTC Skincare Brand

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"We very much look forward to working with Craft Berry when it comes to expanding our site as we launch more products."

David McGranaghan
Co-Founder & CEO, McMiLLER


Ready to Grow Your Automotive Business on Shopify Plus?

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Get in Touch with a Shopify Expert from the Automotive Industry Today

No Strings Attached

NDA

We will get back to you within 24 hours

Automotive Shopify FAQs

What makes craftberry the best Shopify agency for automotive brands?

As an automotive Shopify agency, we specialize in fitment-driven commerce on Shopify Plus: YMM and VIN search, ACES and PIES data, custom catalogs at scale, and B2B plus DTC in one store.

Beyond technology, we understand how auto parts are actually sold to manufacturers, distributors, dealerships, and retail customers, so every decision ties to commercial outcomes like operational efficiency and online sales.

With 11+ years of Shopify expertise, 800+ stores launched, and $450M+ in client sales, we build businesses, not just sites.

Can you build year/make/model and VIN search on Shopify?

Yes. craftberry builds YMM and VIN search at catalog scale through fitment tools and custom development, mapped to your ACES application data and synced with your ERP or PIM.

Customers identify their vehicle once and find only compatible products, so wrong orders drop, returns drop, and your support team stops fielding "does this fit" tickets.

Can Shopify handle 100,000+ SKUs?

Yes, on Shopify Plus with the right architecture.

Automotive merchants routinely manage inventories of 50,000 to 500,000+ SKUs, and standard Shopify setups hit technical limitations at that scale.

We build Plus stores with metaobjects, structured collections, advanced features, and a dedicated search and filter layer, so your catalog stays fast and your customers find the right part for their specific vehicles.

Can you support B2B and wholesale alongside DTC?

Yes, on a single Shopify Plus store.

Trade buyers get tiered pricing, net terms, volume discounts, tax exemption, and CSV ordering through gated catalogs and custom company accounts that manage stock levels in real time.

Retail customers get a fast, frictionless checkout. ERP-synced pricing tiers handle the business logic, so you run one platform and one source of truth instead of paying for two separate tech stacks.

We're on Magento / RevolutionParts / BigCommerce - can you migrate us?

Yes. We migrate automotive brands from Magento, RevolutionParts, BigCommerce, Webshop Manager, and other automotive ecommerce platforms to Shopify Plus without disrupting sales.

We transfer your full ecommerce ecosystem with full data integrity: catalog, inventory, customer data, and order history, and handle fitment remap, URL redirects, and SEO preservation.

Our team stays engaged post-migration with inventory management, performance optimization, and continued growth support, so your team avoids manual rework before, during, and after the switch.

What are ACES and PIES, and why do they matter?

ACES (Aftermarket Catalog Exchange Standard) defines how vehicle application and fitment data is structured: year, make, model, engine, sub-model.

PIES (Product Information Exchange Standard) defines product attributes, detailed technical specifications, descriptions, pricing, and images.

Together they keep fitment accurate, returns low, and supplier feeds usable at scale.

At craftberry, we ingest and normalize ACES and PIES catalog data into Shopify Plus, so your catalog stays clean as it grows and your store ships only the parts that truly fit a customer's vehicle.

How long does an automotive Shopify build take?

Our Shopify development services for automotive brands typically take 8 to 16 weeks, but the real driver is complexity: catalog size, ERP and PIM integrations, B2B requirements, and migration scope.

A 50,000-SKU DTC store with clean fitment data moves faster than a 500,000-SKU dual B2B and DTC custom build migration from RevolutionParts.

We scope yours during Discovery based on those variables, drawing on 11+ years and 800+ launches to give you a realistic timeline you can plan around.